Our most popular scenario is where a business awards points to their customers based on how much they spend.
Customers can then redeem those points for rewards that have a certain points value. Often a business will offer a range of rewards with different points values, but how you structure that is completely open to you to choose.
If you would like to track which type of product or service individual customers tend to purchase, then you can do so, and use that information to help group your customers into different segments to help make your communications more relevant.
In the retailer interface, adding "points" is simple;
The above example shows the process for adding 25 points to a customers loyalty balance.
Note that this takes the balance to above the amount required for a reward, and that this reward becomes visible after the points have been added.
You may boost the number of points that you awared per £ spent during certain periods. This may be during a quiet few hours, or for prolonged intervals in the "off-season".
Once you set up a "points-boost" interval, then the system handles everything for you. Staff still just need to enter the amount spent, and the system will take care of awarding the appropriate number of points for you.
Once you have scanned a customer's card or app, then you will see their name and points balance. If they have sufficient points in their balance to be able to redeem a reward, then you will also see a green button representing each available reward.
To redeem a reward, simply tap the button and confirm. See below.
Your customers can hold their loyalty card on their phone, with our MyRewardCard app.
This contains their unique QR code and allows them to view their account status. The app can also receive push notification from you (see marketing section below).
GAINLOYALTY has a comprehensive suite of tools to help you communicate effectively with your customers.
From here you can: